FAUZI, Rizal Ula Ananta; KADI, Dian Citaningtyas Ari; FIRDAOS, Shofwan. PENGARUH INOVASI, POSITIONING PRODUK, DAN ELECTRONIC WORD OF MOUTH TEHADAP MINAT BELI SEPEDA LISTRIK (STUDI KASUS KONSUMEN SEPEDA LISTRIK DI MAGETAN). Bussman Journal : Indonesian Journal of Business and Management, [S. l.], v. 5, n. 2, p. 424–454, 2025. DOI: 10.53363/buss.v5i2.370. Disponível em: https://www.bussman.gapenas-publisher.org/index.php/home/article/view/370. Acesso em: 18 jul. 2025.