WIJAYA, Rafly; SIJABAT, Rauly; MEIRIYANTI, Rita. PENGARUH KUALITAS PRODUK, SOCIAL MEDIA MARKETING, DAN BRAND IMAGE TERHADAP KEPUTUSAN PEMBELIAN SMARTPHONE OPPO : STUDI KASUS PENGGUNA SMARTPHONE OPPO DI KABUPATEN PATI. Bussman Journal : Indonesian Journal of Business and Management, [S. l.], v. 5, n. 2, p. 1645–1664, 2025. DOI: 10.53363/buss.v5i2.448. Disponível em: https://www.bussman.gapenas-publisher.org/index.php/home/article/view/448. Acesso em: 26 sep. 2025.