Yustika, Annisa, et al. “PENGARUH EMPLOYER BRANDING DAN KEPEMIMPINAN TRANSFORMASIONAL TERHADAP RETENSI KARYAWAN”. Bussman Journal : Indonesian Journal of Business and Management, vol. 5, no. 1, Feb. 2025, pp. 69-86, doi:10.53363/buss.v5i1.339.